YES! WE ARE DIFFERENT

Wednesday, June 16, 2010

What did I learn from the VictoriasSecretCom?


Victoria’s Secret make me know about PLACE or chanel to communicate with consumer. In fact, Victoria’s Secret try to open the new chanel which has high investment but Victoria’s Secret can prove that the new chanel can make high growth rate. Finally it is the Winner in intimate apparel business.
In my opinion, I think Victoria’s Secret try to create awareness to comsumer. Online ecommerce is popular in the present. While competitors still live in the position , Victoria’s Secret look for more successful chanel. Online ecommerce show in brandname and products. It splash many areas where not only domestic areas but make awareness to international areas. Victoria’s Secret’s space in the internet is the option that availng to everyone who want to see anything that they want.
It is the convenient option for the shopper.

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